{"id":2025,"date":"2018-03-12T17:26:06","date_gmt":"2018-03-12T17:26:06","guid":{"rendered":"http:\/\/threeworlds.campaignstrategy.org\/?p=2025"},"modified":"2018-03-12T17:26:06","modified_gmt":"2018-03-12T17:26:06","slug":"uk-most-people-say-supermarkets-should-stop-selling-drinks-in-plastic-bottles","status":"publish","type":"post","link":"https:\/\/threeworlds.campaignstrategy.org\/?p=2025","title":{"rendered":"UK: Most People Say Supermarkets Should Stop Selling Drinks in Plastic Bottles"},"content":{"rendered":"<h3>77.2% of people surveyed in the UK agree that &#8216;supermarkets should stop selling drinks in plastic bottles&#8217;.\u00a0 32.8% agreed &#8216;strongly&#8217; when given six options (strongly\/ moderately\/ slightly, agree or disagree) in a survey of 1001 people fielded for <a href=\"http:\/\/www.cultdyn.co.uk\">CDSM<\/a> (Cultural Dynamics Strategy and Marketing) in February.\u00a0 (The same surve<a href=\"https:\/\/threeworlds.campaignstrategy.org\/?p=2017\">y also asked about a phase-out of plastic<\/a> except for essential uses: 84% agreed, 39% &#8216;strongly&#8217; so).<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2035\" src=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-overall-table.jpg\" alt=\"\" width=\"257\" height=\"143\" \/><\/p>\n<p><em>&#8216;Supermarkets should stop selling drinks in plastic bottles&#8217;<\/em><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2034\" src=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-overall-chart.jpg\" alt=\"\" width=\"480\" height=\"291\" srcset=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-overall-chart.jpg 480w, https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-overall-chart-300x182.jpg 300w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/p>\n<p><strong>Values<\/strong><\/p>\n<p>The survey also segmented results by <a href=\"http:\/\/www.cultdyn.co.uk\">Motivational Values<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2033\" src=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-MGs.jpg\" alt=\"\" width=\"385\" height=\"582\" srcset=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-MGs.jpg 385w, https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-MGs-198x300.jpg 198w\" sizes=\"auto, (max-width: 385px) 100vw, 385px\" \/><\/p>\n<p>At a Maslow Group level (Settlers, Prospectors, Pioneers), the Pioneers were significantly (16% index) more likely than the population average to &#8216;strongly agree&#8217;, which is a skew typical of a &#8216;breaking issue&#8217; and one where campaigns are already being run (against &#8216;Single Use Plastic&#8217; of which plastic bottles are one of the most obvious uses).\u00a0 However there is an across-the-board preference among all three main values groups to support a ban. \u00a0 Pioneers are the group with highest self-agency and most likely to first adopt new behaviours such as giving up single-use plastic bottles in favour of other options such as refillables.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2038\" src=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-VMs.jpg\" alt=\"\" width=\"640\" height=\"415\" srcset=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-VMs.jpg 640w, https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-VMs-300x195.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>At the more detailed Values Modes (VM) level, the only two VM&#8217;s over-indexing on a &#8216;strongly&#8217; option are the (TX) Transcender Pioneers, the &#8216;leading edge&#8217; VM in terms of initiating change on &#8216;strongly agree&#8217;, and the (GD) Golden Dreamers on strongly disagree&#8217;.\u00a0 But even most GDs &#8216;agree&#8217; and there are vastly more strongly agees overall (32.8%) than strongly disagrees (5%).<\/p>\n<p><strong>Males and Females<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2036\" src=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-sex.jpg\" alt=\"\" width=\"257\" height=\"581\" srcset=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-sex.jpg 257w, https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-sex-133x300.jpg 133w\" sizes=\"auto, (max-width: 257px) 100vw, 257px\" \/><\/p>\n<p>As with the phase-out question there was a significant skew to females being more supportive of a ban, although overall both sexes are in favour of supermarkets stopping selling drinks in plastic bottles.<\/p>\n<p><strong>Class<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2032\" src=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-class.jpg\" alt=\"\" width=\"385\" height=\"581\" srcset=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-class.jpg 385w, https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-class-199x300.jpg 199w\" sizes=\"auto, (max-width: 385px) 100vw, 385px\" \/><\/p>\n<p>There is some class difference with ABs most keen on a ban and Ds least enthusiastic but overall all social classes support supermarkets ending sales of drinks in plastic bottles.<\/p>\n<p><strong>Age<\/strong><\/p>\n<p>The most marked differences are between age groups:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2029\" src=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-age.jpg\" alt=\"\" width=\"641\" height=\"581\" srcset=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-age.jpg 641w, https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-age-300x272.jpg 300w\" sizes=\"auto, (max-width: 641px) 100vw, 641px\" \/><\/p>\n<p>Older people dominate the &#8216;strongly&#8217; agree option.\u00a0 52% of the over 65s strongly agree whereas only 16% of the 21-24 year olds do so.\u00a0 I haven&#8217;t seen age related data for purchase of drinks in plastic bottles but it seems likely that this difference reflects consumer behaviour.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2037\" src=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-strongly-agrees-by-age.jpg\" alt=\"\" width=\"577\" height=\"343\" srcset=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-strongly-agrees-by-age.jpg 577w, https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/Supermarkets-strongly-agrees-by-age-300x178.jpg 300w\" sizes=\"auto, (max-width: 577px) 100vw, 577px\" \/><\/p>\n<p><em>Above: age profile of the Strongly Agree option<\/em><\/p>\n<p>On the other hand it would be wrong to think that most young people oppose ending supermarket sales of such drinks bottles: a majority of all age classes err to agreeing:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2027\" src=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/age-all-agree-disagree-chart.jpg\" alt=\"\" width=\"594\" height=\"356\" srcset=\"https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/age-all-agree-disagree-chart.jpg 594w, https:\/\/threeworlds.campaignstrategy.org\/wp-content\/uploads\/2018\/03\/age-all-agree-disagree-chart-300x180.jpg 300w\" sizes=\"auto, (max-width: 594px) 100vw, 594px\" \/><\/p>\n<p>A ban on supermarket sales of drinks in plastic bottles, voluntary or otherwise, looks as if it would have wide and deep public support.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>77.2% of people surveyed in the UK agree that &#8216;supermarkets should stop selling drinks in plastic bottles&#8217;.\u00a0 32.8% agreed &#8216;strongly&#8217; when given six options (strongly\/ moderately\/ slightly, agree or disagree) in a survey of 1001 people fielded for CDSM (Cultural &hellip; <a href=\"https:\/\/threeworlds.campaignstrategy.org\/?p=2025\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2025","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/threeworlds.campaignstrategy.org\/index.php?rest_route=\/wp\/v2\/posts\/2025","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/threeworlds.campaignstrategy.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/threeworlds.campaignstrategy.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/threeworlds.campaignstrategy.org\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/threeworlds.campaignstrategy.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2025"}],"version-history":[{"count":4,"href":"https:\/\/threeworlds.campaignstrategy.org\/index.php?rest_route=\/wp\/v2\/posts\/2025\/revisions"}],"predecessor-version":[{"id":2042,"href":"https:\/\/threeworlds.campaignstrategy.org\/index.php?rest_route=\/wp\/v2\/posts\/2025\/revisions\/2042"}],"wp:attachment":[{"href":"https:\/\/threeworlds.campaignstrategy.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2025"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/threeworlds.campaignstrategy.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2025"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/threeworlds.campaignstrategy.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}