Monthly Archives: May 2016

Many different types of organization try to campaign and there many designs of campaign but campaign design at an organizational level, and management of campaigns, are subjects that get relatively little attention.  Here are a few ideas that may help. … Continue reading →

Quite often the constant pressure to refine ‘messages’ leads campaigners to get too clever for their own good. Sometimes, especially when in doubt, it’s best to say it straight, and simply to do the obvious.  When the people trying to … Continue reading →

UPDATE 13 June 2016 On 1 June the RSPB and WWF announced that they had changed their position and would make it clear to their 1.7m members/ supporters that on the balance of evidence, it would be better for the … Continue reading →